{"id":22170,"date":"2026-05-04T16:14:40","date_gmt":"2026-05-04T14:14:40","guid":{"rendered":"https:\/\/www.futurlog.com\/?p=22170"},"modified":"2026-05-04T16:16:04","modified_gmt":"2026-05-04T14:16:04","slug":"expandirse-internacionalmente-en-el-comercio-electronico-3-errores-que-hay-que-evitar","status":"publish","type":"post","link":"https:\/\/www.futurlog.com\/blog\/es\/expandirse-internacionalmente-en-el-comercio-electronico-3-errores-que-hay-que-evitar\/","title":{"rendered":"Expandirse internacionalmente en el comercio electr\u00f3nico: 3 errores que hay que evitar"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"22170\" class=\"elementor elementor-22170\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce2cd7e e-flex e-con-boxed e-con e-parent\" data-id=\"ce2cd7e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a519b8b e-con-full e-flex e-con e-child\" data-id=\"a519b8b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9c902c2 e-con-full e-flex e-con e-child\" data-id=\"9c902c2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-756f8ef elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"756f8ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Expandirse internacionalmente en el comercio electr\u00f3nico: tres errores importantes que hay que evitar <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75fd673 elementor-widget elementor-widget-image\" data-id=\"75fd673\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/elementor\/thumbs\/ChatGPT-Image-22-sept.-2025-a-11_44_24-rc4jlhlpzo65df9i8ried1z3kt4awx8jci3jmctc9o.png\" title=\"ChatGPT Image 22 sept. 2025 \u00e0 11_44_24\" alt=\"ChatGPT Image 22 sept. 2025 \u00e0 11_44_24\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 500px; --smush-placeholder-aspect-ratio: 500\/470;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6b3046 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f6b3046\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1ded7e0 e-flex e-con-boxed e-con e-child\" data-id=\"1ded7e0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0f17a62 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0f17a62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">La expansi\u00f3n internacional es un paso clave para muchas marcas de comercio electr\u00f3nico que buscan crecer. Se abren nuevos mercados, las oportunidades se multiplican, pero los obst\u00e1culos log\u00edsticos y organizativos son numerosos. Demasiadas marcas se lanzan al mercado extranjero sin haber previsto las principales dificultades, lo que provoca retrasos, sobrecostes y decepciones entre los clientes. Estos son los <strong>tres errores principales<\/strong> que hay que evitar para lograr el \u00e9xito en la expansi\u00f3n internacional.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20406e2 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"20406e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e16fce elementor-widget elementor-widget-heading\" data-id=\"2e16fce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><p class=\"MsoNormal\" style=\"margin: 0cm 0cm 8pt;line-height: normal\"><span style=\"text-align: var(--text-align)\"><font face=\"Calibri, sans-serif\" size=\"5\"><span>Ignorar la normativa y la fiscalidad&nbsp;<\/span><\/font><\/span><span style=\"font-size: 2rem;text-align: var(--text-align)\"><\/span><\/p><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-177aaa0 elementor-widget elementor-widget-text-editor\" data-id=\"177aaa0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">El primer error es subestimar la complejidad de las normativas locales. Cada pa\u00eds tiene sus propias normas en materia de IVA, aranceles aduaneros y, en ocasiones, incluso normas espec\u00edficas para determinados productos.<\/p><p style=\"font-weight: 400;\">No tener en cuenta estas limitaciones suele provocar retrasos en la aduana, plazos m\u00e1s largos y gastos imprevistos. Para evitarlos, es imprescindible trabajar con un socio log\u00edstico capaz de gestionar los tr\u00e1mites internacionales y de ayudar a las marcas a cumplir con sus obligaciones fiscales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a50ff79 elementor-widget elementor-widget-heading\" data-id=\"a50ff79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><font face=\"Calibri, sans-serif\" size=\"5\"><span>Apostar por un solo transportista<\/span><\/font><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bce2d0d elementor-widget elementor-widget-text-editor\" data-id=\"bce2d0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">El segundo error es confiar todos los env\u00edos a un \u00fanico transportista. Aunque pueda parecer m\u00e1s sencillo, esta estrategia resulta arriesgada. Un \u00fanico transportista implica menos flexibilidad en caso de retrasos, costes a veces m\u00e1s elevados y una dependencia total que puede debilitar la cadena log\u00edstica.<\/p><p style=\"font-weight: 400;\">Por el contrario, un enfoque que combina varios transportistas permite adaptar cada env\u00edo en funci\u00f3n del pa\u00eds, el volumen y el tipo de pedido, al tiempo que se benefician de tarifas negociadas m\u00e1s competitivas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f37212c elementor-widget elementor-widget-heading\" data-id=\"f37212c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><font face=\"Calibri, sans-serif\" size=\"5\"><span>Descuidar la gesti\u00f3n de las devoluciones<\/span><\/font><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6870860 elementor-widget elementor-widget-text-editor\" data-id=\"6870860\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">Por \u00faltimo, muchas marcas olvidan que <a href=\"https:\/\/www.futurlog.com\/es\/devoluciones-en-el-comercio-electronico-un-reto-logistico-que-puede-impulsar-tu-crecimiento\/\">las devoluciones<\/a> son una etapa imprescindible del comercio electr\u00f3nico, incluso a nivel internacional. Sin embargo, un procedimiento complicado o costoso desanima a los clientes y puede da\u00f1ar de forma duradera la imagen de la marca. Implantar una soluci\u00f3n sencilla y centralizada, como un portal de devoluciones multiling\u00fce, permite convertir esta dificultad en una ventaja para la satisfacci\u00f3n y la fidelizaci\u00f3n del cliente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bab5b5 elementor-widget elementor-widget-spacer\" data-id=\"6bab5b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01f3287 elementor-widget elementor-widget-heading\" data-id=\"01f3287\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><font face=\"Calibri, sans-serif\" size=\"5\"><span>En resumen\u200b<\/span><\/font><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f69525 elementor-widget elementor-widget-text-editor\" data-id=\"5f69525\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">El \u00e9xito en el mercado internacional no depende \u00fanicamente de la calidad de los productos o de la estrategia de marketing. Contar con una log\u00edstica adecuada es fundamental para realizar entregas r\u00e1pidas, a un buen precio y con una experiencia del cliente impecable. Al evitar estos tres errores fundamentales, los comerciantes online se aseguran todas las posibilidades de que su expansi\u00f3n global sea un \u00e9xito.<\/p><p style=\"font-weight: 400;\">Al mejorar estos aspectos, una marca convierte su expansi\u00f3n internacional en un aut\u00e9ntico motor de crecimiento. Gracias a su experiencia y a su red de m\u00faltiples transportistas, <strong>Futurlog acompa\u00f1a a las marcas en su desarrollo internacional ofreci\u00e9ndoles una log\u00edstica flexible<\/strong>, competitiva y adaptada al crecimiento.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91ecc0a elementor-widget elementor-widget-heading\" data-id=\"91ecc0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><font face=\"Calibri, sans-serif\" size=\"5\"><span>\ud83d\udd0dPreguntas frecuentes<\/span><\/font><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54b063e elementor-widget elementor-widget-toggle\" data-id=\"54b063e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-8881\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-8881\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">\u2753 \u00bfCu\u00e1les son los principales retos log\u00edsticos del comercio electr\u00f3nico internacional?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-8881\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-8881\"><p class=\"\" data-start=\"3589\" data-end=\"3794\">Expandirse al extranjero implica gestionar normativas aduaneras complejas, costes de transporte variables y <strong>una log\u00edstica de devoluciones adecuada.<\/strong><br \/>Sin experiencia local, estos obst\u00e1culos provocan retrasos, sobrecostes e insatisfacci\u00f3n entre los clientes.<br \/>Con Futurlog, dispondr\u00e1 de un acompa\u00f1amiento integral: gesti\u00f3n aduanera, optimizaci\u00f3n del transporte en varios pa\u00edses y un portal centralizado de devoluciones.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-8882\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-8882\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">\u2753 \u00bfPor qu\u00e9 optar por una estrategia multimodal para sus env\u00edos internacionales?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-8882\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-8882\"><p class=\"\" data-start=\"3864\" data-end=\"3962\">Porque ning\u00fan transportista por s\u00ed solo puede ofrecer un buen rendimiento en todos los mercados.<br \/>El modelo inteligente multimodal de Futurlog selecciona autom\u00e1ticamente el mejor socio en funci\u00f3n del destino, el plazo de entrega y la tarifa.<br \/>El resultado: <strong>entregas m\u00e1s r\u00e1pidas, m\u00e1s fiables y hasta un 35 % m\u00e1s econ\u00f3micas<\/strong> en todo el mundo.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-8883\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-8883\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-caret-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-caret-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">\u2753 \u00bfC\u00f3mo facilita Futurlog la expansi\u00f3n internacional de tu negocio de comercio electr\u00f3nico ?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-8883\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-8883\"><p class=\"\" data-start=\"4041\" data-end=\"4165\">Futurlog combina <strong>tecnolog\u00eda y experiencia humana<\/strong> para simplificar sus operaciones en el extranjero:<\/p><p class=\"\" data-start=\"4041\" data-end=\"4165\">\ud83c\udf0d gesti\u00f3n de flujos internacionales y tr\u00e1mites aduaneros,<br \/>\ud83d\ude9a optimizaci\u00f3n autom\u00e1tica de los costes de transporte,<br \/>\ud83d\udce6 gesti\u00f3n \u00e1gil de las devoluciones de los clientes a trav\u00e9s de un portal multiling\u00fce.<\/p><p class=\"\" data-start=\"4041\" data-end=\"4165\">Convertimos su log\u00edstica internacional en un aut\u00e9ntico motor de crecimiento global.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"\\u2753 \\u00bfCu\\u00e1les son los principales retos log\\u00edsticos del comercio electr\\u00f3nico internacional?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p class=\\\"\\\" data-start=\\\"3589\\\" data-end=\\\"3794\\\">Expandirse al extranjero implica gestionar normativas aduaneras complejas, costes de transporte variables y <strong>una log\\u00edstica de devoluciones adecuada.<\\\/strong><br \\\/>Sin experiencia local, estos obst\\u00e1culos provocan retrasos, sobrecostes e insatisfacci\\u00f3n entre los clientes.<br \\\/>Con Futurlog, dispondr\\u00e1 de un acompa\\u00f1amiento integral: gesti\\u00f3n aduanera, optimizaci\\u00f3n del transporte en varios pa\\u00edses y un portal centralizado de devoluciones.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"\\u2753 \\u00bfPor qu\\u00e9 optar por una estrategia multimodal para sus env\\u00edos internacionales?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p class=\\\"\\\" data-start=\\\"3864\\\" data-end=\\\"3962\\\">Porque ning\\u00fan transportista por s\\u00ed solo puede ofrecer un buen rendimiento en todos los mercados.<br \\\/>El modelo inteligente multimodal de Futurlog selecciona autom\\u00e1ticamente el mejor socio en funci\\u00f3n del destino, el plazo de entrega y la tarifa.<br \\\/>El resultado: <strong>entregas m\\u00e1s r\\u00e1pidas, m\\u00e1s fiables y hasta un 35 % m\\u00e1s econ\\u00f3micas<\\\/strong> en todo el mundo.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"\\u2753 \\u00bfC\\u00f3mo facilita Futurlog la expansi\\u00f3n internacional de tu negocio de comercio electr\\u00f3nico ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p class=\\\"\\\" data-start=\\\"4041\\\" data-end=\\\"4165\\\">Futurlog combina <strong>tecnolog\\u00eda y experiencia humana<\\\/strong> para simplificar sus operaciones en el extranjero:<\\\/p><p class=\\\"\\\" data-start=\\\"4041\\\" data-end=\\\"4165\\\">\\ud83c\\udf0d gesti\\u00f3n de flujos internacionales y tr\\u00e1mites aduaneros,<br \\\/>\\ud83d\\ude9a optimizaci\\u00f3n autom\\u00e1tica de los costes de transporte,<br \\\/>\\ud83d\\udce6 gesti\\u00f3n \\u00e1gil de las devoluciones de los clientes a trav\\u00e9s de un portal multiling\\u00fce.<\\\/p><p class=\\\"\\\" data-start=\\\"4041\\\" data-end=\\\"4165\\\">Convertimos su log\\u00edstica internacional en un aut\\u00e9ntico motor de crecimiento global.<\\\/p>\"}}]}<\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdaa61d elementor-align-left elementor-widget elementor-widget-button\" data-id=\"bdaa61d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.futurlog.com\/es\/transporte\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Descubre nuestras soluciones de transporte para el comercio electr\u00f3nico<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-305a44e elementor-widget elementor-widget-heading\" data-id=\"305a44e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><b><img role=\"img\">  No dudes en compartirlo : \u200b<\/b><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fd6bc6 elementor-share-buttons--shape-rounded elementor-share-buttons--view-icon-text elementor-share-buttons--skin-gradient elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"9fd6bc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Partager sur facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Partager sur linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Expandirse internacionalmente en el comercio electr\u00f3nico: tres errores importantes que hay que evitar La expansi\u00f3n internacional es un paso clave para muchas marcas de comercio electr\u00f3nico que buscan crecer. Se abren nuevos mercados, las oportunidades se multiplican, pero los obst\u00e1culos log\u00edsticos y organizativos son numerosos. Demasiadas marcas se lanzan al mercado extranjero sin haber previsto [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":18124,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[402],"tags":[],"class_list":["post-22170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Expandirse internacionalmente en el comercio electr\u00f3nico<\/title>\n<meta name=\"description\" content=\"La expansi\u00f3n internacional es un formidable motor de crecimiento para las marcas de comercio electr\u00f3nico, pero hay que tener cuidado con los falsos comienzos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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