{"id":21579,"date":"2026-04-27T11:39:17","date_gmt":"2026-04-27T09:39:17","guid":{"rendered":"https:\/\/www.futurlog.com\/?page_id=21579"},"modified":"2026-05-04T10:28:43","modified_gmt":"2026-05-04T08:28:43","slug":"experiencia-del-cliente","status":"publish","type":"page","link":"https:\/\/www.futurlog.com\/blog\/es\/experiencia-del-cliente\/","title":{"rendered":"Experiencia del cliente"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"21579\" class=\"elementor elementor-21579\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddade51 e-flex e-con-boxed e-con e-parent\" data-id=\"ddade51\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c344da1 e-con-full e-flex e-con e-child\" data-id=\"c344da1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f43253 elementor-widget elementor-widget-heading\" data-id=\"8f43253\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Experiencia del cliente y devoluciones<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4daa26 elementor-widget elementor-widget-text-editor\" data-id=\"a4daa26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ofrece a tus clientes <strong>una experiencia posventa<\/strong> de calidad que marque la diferencia y mejora el valor del ciclo de vida del cliente (CLV) fideliz\u00e1ndolos a\u00fan m\u00e1s<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d3070ab e-con-full e-flex e-con e-child\" data-id=\"d3070ab\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd5e1d6 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"cd5e1d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"273\" height=\"273\" src=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/Un-client-satisfait-de-sa-logistique-e-commerce.png\" class=\"attachment-large size-large wp-image-2948\" alt=\"Un client satisfait de sa logistique e-commerce\" srcset=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/Un-client-satisfait-de-sa-logistique-e-commerce.png 273w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/Un-client-satisfait-de-sa-logistique-e-commerce-150x150.png 150w\" sizes=\"(max-width: 273px) 100vw, 273px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-718455b e-flex e-con-boxed e-con e-parent\" data-id=\"718455b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-903d5f6 e-flex e-con-boxed e-con e-child\" data-id=\"903d5f6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b1050d8 elementor-blockquote--skin-boxed elementor-blockquote--align-left elementor-widget elementor-widget-blockquote\" data-id=\"b1050d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tLos proyectos exitosos destinados a optimizar la experiencia del cliente suelen lograr un aumento de la facturaci\u00f3n de entre el 5 % y el 10 %, as\u00ed como reducciones de costes de entre el 15 % y el 25 %, en tan solo dos o tres a\u00f1os. Adem\u00e1s, las empresas que ofrecen una experiencia del cliente excepcional pueden superar los m\u00e1rgenes brutos de sus competidores en m\u00e1s de un 26 %, al tiempo que aumentan la satisfacci\u00f3n de sus empleados y simplifican sus operaciones de principio a fin.\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">Fuente: McKinsey<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5b31e5c e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"5b31e5c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;slideInLeft&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-857ec85 e-con-full e-flex e-con e-child\" data-id=\"857ec85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e792edc elementor-widget elementor-widget-image\" data-id=\"e792edc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"450\" height=\"450\" data-src=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/09\/5449347.jpg\" class=\"attachment-large size-large wp-image-4982 lazyload\" alt=\"\" data-srcset=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/09\/5449347.jpg 450w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/09\/5449347-300x300.jpg 300w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/09\/5449347-150x150.jpg 150w\" data-sizes=\"(max-width: 450px) 100vw, 450px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 450px; --smush-placeholder-aspect-ratio: 450\/450;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-11ad8d6 e-flex e-con-boxed e-con e-child\" data-id=\"11ad8d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8536519 elementor-widget elementor-widget-heading\" data-id=\"8536519\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Personalizaci\u00f3n a medida de tus env\u00edos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b01c37 elementor-widget elementor-widget-text-editor\" data-id=\"2b01c37\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00bfCu\u00e1l es nuestro reto en Futurlog? \u00a1Preparar tus pedidos con el mismo esmero que si los hubieras hecho t\u00fa mismo!<\/p><p>Para ello, puedes contar con la experiencia de nuestros operadores y la solidez de nuestras herramientas, que nos permiten integrar f\u00e1cilmente tus <strong>requisitos de preparaci\u00f3n<\/strong> en nuestros procedimientos (folletos, obsequios, papel de seda, etc.).<\/p><p>Una vez analizado el proyecto con su gestor de cuentas y validados los requisitos y los costes correspondientes con<strong> los equipos operativos, sus paquetes se enviar\u00e1n personalizados seg\u00fan sus preferencias,<\/strong> lo que le permitir\u00e1 mantener una imagen de marca s\u00f3lida ante sus clientes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26cbcb9 elementor-align-left elementor-tablet-align-left elementor-mobile-align-left elementor-widget elementor-widget-button\" data-id=\"26cbcb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-float\" href=\"https:\/\/www.futurlog.com\/logistique-ecommerce-emballage\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">D\u00e9couvrir nos solutions d'emballage \u27f6<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fdd0e41 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"fdd0e41\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;slideInLeft&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1b123c1 e-con-full e-flex e-con e-child\" data-id=\"1b123c1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e711f00 elementor-widget elementor-widget-image\" data-id=\"e711f00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"518\" height=\"1024\" data-src=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/12\/Email_tracking-2-518x1024.png\" class=\"attachment-large size-large wp-image-8260 lazyload\" alt=\"Exemple d&apos;un email de tracking personnalis\u00e9 pour un de nos clients e-commerce (version mobile)\" data-srcset=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/12\/Email_tracking-2-518x1024.png 518w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/12\/Email_tracking-2-152x300.png 152w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/12\/Email_tracking-2.png 551w\" data-sizes=\"(max-width: 518px) 100vw, 518px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 518px; --smush-placeholder-aspect-ratio: 518\/1024;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-afb46ca e-flex e-con-boxed e-con e-child\" data-id=\"afb46ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a5a9c7d elementor-widget elementor-widget-heading\" data-id=\"a5a9c7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\ud83c\udd93 Informe a sus clientes de forma sencilla<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c136a19 elementor-widget elementor-widget-text-editor\" data-id=\"c136a19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A trav\u00e9s de nuestra plataforma,<strong> con solo unos clics puedes configurar tu correo electr\u00f3nico personalizado de env\u00edo<\/strong> para notificar a tu cliente en cuanto se env\u00ede su pedido desde nuestros almacenes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17ff6a6 elementor-widget elementor-widget-heading\" data-id=\"17ff6a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Las ventajas de la notificaci\u00f3n al cliente<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5aeec4 elementor-widget elementor-widget-text-editor\" data-id=\"d5aeec4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Al informar adecuadamente a tus clientes y mantenerlos al corriente, permites que tu marca:<\/p><ul><li>Reduzca las consultas de seguimiento por parte de tus clientes y, por lo tanto, reduzca tus costes de atenci\u00f3n al cliente<\/li><li>Mejore la experiencia posventa de tus clientes, d\u00e1ndoles tranquilidad<\/li><li>Aumente la satisfacci\u00f3n de tus clientes y, por lo tanto, la probabilidad de que te recomienden<\/li><li>Disminuya las devoluciones de tus pedidos<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-edbfbe5 elementor-widget elementor-widget-heading\" data-id=\"edbfbe5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Informaci\u00f3n clave que se facilita a su cliente<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-064abc5 elementor-widget elementor-widget-text-editor\" data-id=\"064abc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>De este modo, su cliente dispondr\u00e1 de toda la informaci\u00f3n necesaria para recibir su pedido:<\/p><ul><li>Empresa de transporte<\/li><li>N\u00famero de seguimiento<\/li><li>N\u00famero de paquetes<\/li><li>Fecha de entrega estimada<\/li><li>Resumen de la informaci\u00f3n<\/li><li>Contenido del pedido<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b84b928 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"b84b928\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;slideInRight&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ad83c5e e-flex e-con-boxed e-con e-child\" data-id=\"ad83c5e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-33b7d98 elementor-widget elementor-widget-heading\" data-id=\"33b7d98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\ud83c\udd93 Ofrece a tus clientes un portal de devoluciones personalizado<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e39a54 elementor-widget elementor-widget-text-editor\" data-id=\"3e39a54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Configura en unos pocos clics tu portal de devoluciones personalizado<\/strong> con la imagen de tu marca para convertir las devoluciones en una experiencia de cliente que aumentar\u00e1 tu tasa de retenci\u00f3n.<\/p><p>Gracias a nuestras herramientas, puedes ofrecer a tus clientes<strong> una soluci\u00f3n sencilla e intuitiva para devolver<\/strong> sus productos seg\u00fan los criterios que t\u00fa mismo definas.<\/p><p>Al automatizar esta parte de tu servicio de atenci\u00f3n al cliente, ahorras <strong>tiempo a tus equipos<\/strong>, ofreces a tus clientes una experiencia de devoluci\u00f3n tan satisfactoria como la de las grandes marcas del mercado del comercio electr\u00f3nico y puedes analizar m\u00e1s f\u00e1cilmente las causas de las devoluciones para tomar medidas al respecto.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00ef1e1 e-con-full e-flex e-con e-child\" data-id=\"00ef1e1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d376fc elementor-widget elementor-widget-image\" data-id=\"5d376fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"507\" height=\"1024\" data-src=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2024\/01\/Portail_Retour_Futurlog-507x1024.png\" class=\"attachment-large size-large wp-image-8264 lazyload\" alt=\"Portail des retours personnalis\u00e9 pour nos clients e-commerce sur notre interface en ligne (version mobile)\" data-srcset=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2024\/01\/Portail_Retour_Futurlog-507x1024.png 507w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2024\/01\/Portail_Retour_Futurlog-149x300.png 149w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2024\/01\/Portail_Retour_Futurlog.png 527w\" data-sizes=\"(max-width: 507px) 100vw, 507px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 507px; --smush-placeholder-aspect-ratio: 507\/1024;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-99cdada e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"99cdada\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;slideInRight&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-809e412 e-con-full e-flex e-con e-child\" data-id=\"809e412\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-76a167c elementor-widget elementor-widget-image\" data-id=\"76a167c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"711\" data-src=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2025\/01\/Portail-de-suivi-mockup-mobile-1024x910.png\" class=\"attachment-large size-large wp-image-17659 lazyload\" alt=\"\" data-srcset=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2025\/01\/Portail-de-suivi-mockup-mobile-1024x910.png 1024w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2025\/01\/Portail-de-suivi-mockup-mobile-300x267.png 300w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2025\/01\/Portail-de-suivi-mockup-mobile-768x682.png 768w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2025\/01\/Portail-de-suivi-mockup-mobile.png 1203w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/711;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8eaa1b3 e-flex e-con-boxed e-con e-child\" data-id=\"8eaa1b3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-01651a2 elementor-widget elementor-widget-heading\" data-id=\"01651a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\ud83c\udd93 Facilita el seguimiento tras la compra y genera ingresos adicionales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14a07b3 elementor-widget elementor-widget-text-editor\" data-id=\"14a07b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Adem\u00e1s, con solo unos clics, puede crear su propio <strong>portal de seguimiento personalizado<\/strong> con los colores de su marca para ofrecer a sus clientes<strong> una mayor autonom\u00eda<\/strong> en el seguimiento de sus pedidos, desde la preparaci\u00f3n en el almac\u00e9n hasta la entrega, y as\u00ed <strong>evitar consultas innecesarias a su servicio de atenci\u00f3n al cliente.<\/strong><\/p><p>Este portal tambi\u00e9n supone una <strong>oportunidad perfecta para aumentar tus ingresos <\/strong>promocionando tus campa\u00f1as de marketing actuales. \u00bfSab\u00edas que una p\u00e1gina de seguimiento de paquetes se consulta una media de 3,5 veces tras una compra? Es la <strong>ocasi\u00f3n ideal para promocionar tus ofertas<\/strong> mediante un banner publicitario personalizable y aumentar tu volumen de negocio \ud83d\udcb8<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f3bd659 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"f3bd659\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;slideInLeft&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-30c7367 e-con-full e-flex e-con e-child\" data-id=\"30c7367\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b71bda elementor-widget elementor-widget-heading\" data-id=\"6b71bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\ud83c\udd93 Mejora la gesti\u00f3n de tus litigios<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14fc8e9 elementor-widget elementor-widget-text-editor\" data-id=\"14fc8e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A pesar de todo el cari\u00f1o y el esmero que ponemos en preparar y enviar tus paquetes, es posible que surjan algunas dificultades por el camino y que necesiten un poco de ayuda.<\/p><p>Por eso contamos con un equipo de asistencia muy \u00e1gil<strong>, formado por expertos que te acompa\u00f1an a diario para resolver cualquier problema<\/strong> que pueda surgir en la gesti\u00f3n de tu negocio.<\/p><p>Nos comprometemos a responderle r\u00e1pidamente a trav\u00e9s del sistema de tickets o por tel\u00e9fono para que pueda ofrecer la mejor calidad de <strong>servicio a sus clientes.<\/strong><\/p><p>Adem\u00e1s, nos encargamos por usted de cualquier posible litigio con los transportistas y, con nuestro seguro opcional, tiene la garant\u00eda de que se le reembolsar\u00e1 el precio de venta de sus productos en caso de que se confirme el litigio.<\/p><p>\u00a1Se acab\u00f3 el estr\u00e9s por un paquete perdido o una direcci\u00f3n de env\u00edo err\u00f3nea! \u00a1Tranquilice a su cliente y d\u00e9jenos ocuparnos del resto!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-81a5bf0 e-flex e-con-boxed e-con e-child\" data-id=\"81a5bf0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a0725f e-transform e-transform e-transform elementor-widget elementor-widget-image\" data-id=\"8a0725f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_flipX_effect&quot;:&quot;transform&quot;,&quot;_transform_scale_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.2,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"450\" height=\"450\" data-src=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/Transport-et-logistique-e-commerce.png\" class=\"attachment-large size-large wp-image-3041 lazyload\" alt=\"Transport et logistique e-commerce\" data-srcset=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/Transport-et-logistique-e-commerce.png 450w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/Transport-et-logistique-e-commerce-300x300.png 300w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/Transport-et-logistique-e-commerce-150x150.png 150w\" data-sizes=\"(max-width: 450px) 100vw, 450px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 450px; --smush-placeholder-aspect-ratio: 450\/450;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e10f77 e-flex e-con-boxed e-con e-parent\" data-id=\"1e10f77\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-18679ba e-con-full e-flex e-con e-child\" data-id=\"18679ba\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-155a33b elementor-widget elementor-widget-heading\" data-id=\"155a33b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\ud83c\udd93 \u00bfCu\u00e1l es la ventaja de nuestros servicios posventa especializados en comercio electr\u00f3nico?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3045cc7 elementor-widget elementor-widget-text-editor\" data-id=\"3045cc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00a1Es que son <strong>gratis<\/strong> y est\u00e1n al alcance de todos (y as\u00ed seguir\u00e1 siendo \ud83d\ude09)!\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07cac74 elementor-widget elementor-widget-image\" data-id=\"07cac74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"450\" height=\"338\" data-src=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/5ae4a492-a19b-4a8f-99a7-6415b3f19807-1.webp\" class=\"attachment-large size-large wp-image-2990 lazyload\" alt=\"\" data-srcset=\"https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/5ae4a492-a19b-4a8f-99a7-6415b3f19807-1.webp 450w, https:\/\/www.futurlog.com\/blog\/wp-content\/uploads\/2023\/06\/5ae4a492-a19b-4a8f-99a7-6415b3f19807-1-300x225.webp 300w\" data-sizes=\"(max-width: 450px) 100vw, 450px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 450px; --smush-placeholder-aspect-ratio: 450\/338;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fddcedb e-flex e-con-boxed e-con e-parent\" data-id=\"fddcedb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e526aed elementor-widget elementor-widget-button\" data-id=\"e526aed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/www.futurlog.com\/es\/presupuesto-de-logistica\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mejorar la experiencia del cliente tras la compra<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Experiencia del cliente y devoluciones Ofrece a tus clientes una experiencia posventa de calidad que marque la diferencia y mejora el valor del ciclo de vida del cliente (CLV) fideliz\u00e1ndolos a\u00fan m\u00e1s Los proyectos exitosos destinados a optimizar la experiencia del cliente suelen lograr un aumento de la facturaci\u00f3n de entre el 5 % y [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-21579","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Experiencia del cliente y gesti\u00f3n de devoluciones<\/title>\n<meta name=\"description\" content=\"Fidelice a sus clientes con Futurlog: personalizaci\u00f3n de paquetes, portal de seguimiento y devoluciones para una experiencia del cliente \u00f3ptima.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.futurlog.com\/blog\/es\/experiencia-del-cliente\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Experiencia del cliente y gesti\u00f3n de devoluciones\" \/>\n<meta property=\"og:description\" content=\"Fidelice a sus clientes con Futurlog: personalizaci\u00f3n de paquetes, portal de seguimiento y devoluciones para una experiencia del cliente \u00f3ptima.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.futurlog.com\/blog\/es\/experiencia-del-cliente\/\" \/>\n<meta property=\"og:site_name\" content=\"Logistique e-commerce\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/futurlog\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-04T08:28:43+00:00\" \/>\n<meta property=\"og:image\" 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